Nedu, SimiDrey unveiled as Yanga brand ambassadors

• Published date: 12 January 2023
• Publication title: Nigeria - The Nation

Nigeria's foremost indigenous Gaming Group, YangaGames Technologies Limited, operators of many sub-brands YangaSport, YangaWin and the soon to be launched YangaLotto has unveiled top fast rising influencers Nedu and SimiDrey as Brand Ambassadors in a series of activities leading up to the official launch of their new disruptive mobile friendly lotto platform, YangaLotto.

Speaking during the Brand Ambassadors unveiling ceremony which held in Lagos yesterday, the Executive Chairman Yanga Games Technologies Derrick David Kentebe said: 'We are so excited to present to the Gaming Public Nedu and SimiDrey as brand Ambassadors of Yanga today Wednesday, 11th January, 2023 in our Lekki Office, Lagos.

'The duo were chosen due to their persona which resonate with the brand identity as a fun, youthful, vibrant, trendy, entertaining, playful platform built for youths above 18 and especially interested in the female segment.'

He further stated 'We picked these two influential personalities due to their mass appeal, huge following and brand values in the mass market as well as the social media community. We have selected these two influencers whom our target audience can easily identify with as we look forward to a mutually beneficial relationship with all our market segments.'

Nedu, a multi-talented award winning comic character and a household name and face across the radio and TV media platforms said: 'I'm enthused to be found worthy to be crowned Mr. Yanga, a crown I would bear jealously while ensuring the brand benefits from all media assets. All my followers and fans must do Yanga from...